{"title":"Proraso","description":"","products":[{"product_id":"proraso-aftershave-400ml-menthol-and-eucalyptus-new-formula","title":"Proraso Aftershave Lotion Splash in 400ml Barber Sized Bottle","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"font-family: arial,helvetica,sans-serif;\"\u003e\u003cspan style=\"font-size: medium;\"\u003eProraso Aftershave Lotion Splash in 400ml Barber Sized Bottle\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: arial,helvetica,sans-serif;\"\u003e\u003cspan style=\"font-size: medium;\"\u003eThere are aftershave splashes and then there are legendary aftershave splashes, Proraso Aftershave Lotion is a legendary aftershave splash!  For those of you who have visited Italy, I don't have to tell you that Proraso Aftershave is the most loved splash by Master Italian Barbers.  More often than not, you will find this 400ml bottle sitting on the barber's workstation most classic Italian barbershops, usually with the funky green rubber atomizer spray attached.  For me, this is one of the best summertime aftershave splashes.  It contains both Eucalyptus and Menthol, it's instantly refreshing!  It's also formulated to be toning so in those sweaty summer months, your face won't feel greasy or oily when you leave your bathroom in the morning.  If you use the 100ml bottle of the Proraso Aftershave lotion and use it often, this 400ml size is really a no brainer and brings down your cost per ounce substantially.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"font-family: arial,helvetica,sans-serif;\"\u003e\u003cspan style=\"font-size: medium;\"\u003eMade in Italy\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: arial,helvetica,sans-serif;\"\u003e\u003cspan style=\"font-size: medium;\"\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 400ml\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003e\u003cspan style=\"font-family: arial,helvetica,sans-serif;\"\u003e\u003cspan style=\"font-size: medium;\"\u003eNote: This item does not come with any box.  It is shipped as a bottle wrapped in bubble wrap for protection.\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: arial,helvetica,sans-serif;\"\u003e\u003cspan style=\"font-size: medium;\"\u003e\u003cstrong\u003eNote: International orders please read our shipping policy page regarding risks and responsibilities\u003c\/strong\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Proraso","offers":[{"title":"Default Title","offer_id":687191401,"sku":"ProrasoAftershavLotion400ml(Green)BARBERSIZE - B3","price":34.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0392\/1301\/files\/proraso-green-aftershave-400ml.jpg?v=1710432582"},{"product_id":"proraso-pre-post-cream-green-tea-and-oat-new-formula","title":"(White Jar) Proraso Pre \u0026 Post Cream - Green Tea and Oat - For Sensitive Skin","description":"\u003cp\u003e\u003cstrong\u003eProraso Pre \u0026amp; Post Cream - Green Tea and Oat - For Sensitive Skin - NEW JAR\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe history of Proraso products dates back a long way. In 1908, Ludovico Martelli from Florence, Italy founded a cosmetics company under his own name. Then in 1948, his son Piero joined the company and helped launch the Proraso “crema miracolosa” to the Italian public. This eucalyptus oil based “miracle cream” could be used both before shaving to soften and prepare the beard, or after shaving to heal and calm irritation. Millions of “vasi” (glass jars) have been sold to three generations of satisfied Italian men and although many people know Proraso for their wonderful Shaving creams, Aftershave lotions and balms, it was the Pre \u0026amp; Post Cream that catapulted the company to the immense success they enjoy today. The Proraso Pre \u0026amp; Post formula will offer your skin a wonderful cooling sensation but more importantly it will make your shave more enjoyable by providing lubrication and cushion that prevents cuts and helps to achieve that “baby butt” smooth shave. Highly recommended!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 100ml in a glass jar.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMade in Florence, Italy.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNote:\u003c\/strong\u003e This is Italian product sourced from Italy so the packaging may differ from the Proraso typically found in North America.\u003c\/p\u003e","brand":"Proraso","offers":[{"title":"Default Title","offer_id":687257225,"sku":"Proraso  WHITE Crema Pre Barba Jar - C4","price":8.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0392\/1301\/products\/proraso-white-preshave-new.jpg?v=1595387396"},{"product_id":"proraso-shave-soap-75ml-tub-menthol-and-eucalyptus","title":"(Travel Soap) Proraso Shave Soap 75ml Tub - Menthol and Eucalyptus","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003e\u003cstrong\u003eProraso Shave Soap 75ml Travel Tub-Menthol and Eucalyptus - New Formula\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eProraso Shaving Cream Soap will instantly transport you to a time when “The Barbershop” was a place for men to congregate and “shoot the breeze.”\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eLudovico Martelli and his son Piero started the Proraso brand in 1948 in Florence, Italy, and for the past six decades Proraso products have been the lubricant of choice for millions of Italian Gentlemen and thousands of Italian Master Barbers. How can all these Italian men be wrong?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eI believe the reason for Proraso's success lies in the formula. A glycerin based cream, enhanced with oils of coconut, eucalyptus and menthol, Proraso Shaving Cream Soap instantly provides an invigorating cooling sensation that both soothes and protects your skin and will really “wake you up” in the morning.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eProraso Shaving Cream Soap is made to use with a classic shaving brush. From my investigation, Italianbarber dot com has the best price in North America for Proraso Shaving Cream Soap so you owe it to yourself to give it a try. Based on the quantity we sell, Proraso Shaving Cream Soap is just as loved in North America as it is in Italy. Very highly recommended!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eScent: Up-front eucalyptus\/menthol.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003e75ml \"Ciotola\" travel tub.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003e\u003cspan\u003eNote: This is Italian product sourced from Italy so the packaging may differ from the Proraso typically found in North America.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eMade in Florence, Italy.\u003cstrong\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Proraso","offers":[{"title":"Default Title","offer_id":687259313,"sku":"Proraso Travel size 75mL - B3","price":3.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0392\/1301\/products\/proraso-travel-shaving-cream-75ml.jpg?v=1627528036"},{"product_id":"proraso-shave-cream-menthol-eucalyptus-500ml-tube","title":"(Big Barber Tube) Proraso Shave Cream Menthol \u0026 Eucalyptus 500ml Tube","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003e\u003cstrong\u003eProraso Shave Cream Menthol \u0026amp; Eucalyptus 500ml Tube\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003eEven if you don't know the history behind Proraso Shaving Cream, the minute you pull the old-school green metal tube from the mate paper box, you will be instantly transported to a time when “The Barbershop” was a place for men to congregate and “shoot the breeze.”\u003cbr\u003e\u003cbr\u003eLudovico Martelli and his son Piero started the Proraso brand in 1948 in Florence, Italy, and for the past six decades Proraso Shaving Cream has been the lubricant of choice for millions of Italian Gentlemen and thousands of Italian Master Barbers.  How can all these Italian men be wrong?\u003cbr\u003e\u003cbr\u003eAlthough Proraso Shaving Cream wasn't the first product introduced under the legendary Proraso brand (the first was the Pre \u0026amp; Post cream), Proraso Shaving Cream in the green metal tube is their most popular product; according to my sources, which I believe to be reliable, Proraso Shaving Cream is also the best-selling shaving cream in Italy.\u003cbr\u003e\u003cbr\u003eI believe the reason for Proraso's success lies in the formula.  A glycerin based cream, enhanced with oils of coconut, eucalyptus and menthol, Proraso Shaving Cream instantly provides an invigorating cooling sensation that both soothes and protects your skin and will really “wake you up” in the morning.  \u003cbr\u003e\u003cbr\u003eProraso Shaving Cream is a versatile formula that can either be used with a classic shaving brush or can simply be applied with your finger-tips.  From my investigation, italianbarber.live has the best price on the internet for Proraso Shaving cream so you owe it to yourself to give it a try.  Based on the quantity we sell, Proraso Shaving cream is just as loved in North America as it is in Italy.  Very highly recommended!\u003cbr\u003e\u003cbr\u003eScent: Up-front eucalyptus\/menthol.\u003cbr\u003e\u003cbr\u003eSize: 500ml tube - NEW FORMULA\u003cbr\u003eMade in Florence, Italy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003e\u003cspan\u003eNote: This is Italian product sourced from Italy so the packaging may differ from the Proraso typically found in North America.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Proraso","offers":[{"title":"Default Title","offer_id":687308941,"sku":"Tube 500ml Proraso Shaving Cream - Barber Size - B3","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0392\/1301\/products\/proraso500mlshavecream.jpg?v=1633489578"},{"product_id":"proraso-pre-shave-cream-sandalwood-and-shea-butter","title":"(Red Jar) Proraso Pre \u0026 Post Cream - Sandalwood And Shea Butter - For Tough Beards","description":"\u003cp\u003e\u003cstrong\u003eProraso Pre Shave Cream - Sandalwood And Shea Butter \u003c\/strong\u003e\u003cstrong\u003e- Super Emollient for tough beards\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e***New Packaging-See photo***\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe history of Proraso products dates back a long way. In 1908, Ludovico Martelli from Florence, Italy founded a cosmetics company under his own name. Then in 1948, his son Piero joined the company and helped launch the Proraso “crema miracolosa” to the Italian public.  This is their new version of the pre shave cream specifically formulated for men with tough beard.  It's a super emollient formula with the extract of sandalwood and shea butter, it will prepare and soften even the more thick and dense beard\u003c\/p\u003e\n\u003cp\u003eHow to use it: Prepare your face and beard but first washing with a great pre shave soap, I recommend Mister Joe pre shave soap by RazoRock.  Then, in circular motions, rub a generous amount of Proraso pre shave cream into your beard and let it stand for 60-90 second, this will soften and prepare.  After 60-90 seconds have passed I recommend lathering on a great Italian Shaving soap with a shaving brush. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eScent:\u003c\/strong\u003e Sandalwood And Shea Butter\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 100ml in a glass jar.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMade in Florence, Italy.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eNote: This is Italian product sourced from Italy so the packaging may differ from the Proraso typically found in North America.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Proraso","offers":[{"title":"Default Title","offer_id":1323204596,"sku":"Proraso RED Crema PRE Barba 100mL - C4","price":8.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0392\/1301\/products\/proraso-pre-shave-cream-sandalwood-100ml.jpg?v=1600225608"},{"product_id":"proraso-beard-shampoo-azur-lime","title":"Proraso Beard Shampoo - Azur Lime","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003e\u003cstrong\u003eProraso Beard Shampoo - Azur Lime\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eProraso beard shampoo is gentle yet effective cleanser for both your beard and your skin. Proraso's low-foaming formula works to soften and smooth the beard while removing dirt and odor.  This formulas does not contain parabens, silicons or any pore-clogging mineral oils.  Ideally, you should follow this beard shampoo treatment with the Proraso Beard Oil for a perfect finish.\u003c\/p\u003e\n\u003cp\u003eDirections:  Wet beard with warm water and massage thoroughly with a quarter sized amount of beard wash.  Rinse well.  Use twice or three times per week.  May also be used daily if desired.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 200ml (6.8oz)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003e\u003cstrong\u003eScent:\u003c\/strong\u003e Azur Lime (Citrus)\u003c\/span\u003e\u003cspan style=\"font-size: medium;\"\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003e\u003cstrong\u003eMade in Italy\u003c\/strong\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Proraso","offers":[{"title":"Default Title","offer_id":35089319314,"sku":"AZURLIME-ProrasoBeardWashShampoo200ml - B4","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0392\/1301\/products\/prorasoazurlimebeardwash200ml.jpg?v=1642043153"},{"product_id":"barber-sized-red-splash-proraso-sandalwood-aftershave-splash-barber-sized-bottle","title":"(BARBER SIZED Red Splash) Proraso Sandalwood Aftershave - Splash - Barber Sized Bottle","description":"\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003e\u003cstrong\u003e\u003cspan face=\"arial, helvetica, sans-serif\" size=\"3\" style=\"font-family: arial, helvetica, sans-serif;\"\u003e(BARBER SIZED Red Splash) Proraso Sandalwood Aftershave - Splash - Barber Sized Bottle\u003c\/span\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan face=\"arial, helvetica, sans-serif\" size=\"3\" style=\"font-family: arial, helvetica, sans-serif; font-size: medium;\"\u003eHistorically, the Italians haven't done Sandalwood well. Most of the Sandalwood scents coming out of Italian are too perfume-y and were not very popular with North American customers. Proraso has changed the game! Their sandalwood scent is very similar to The Art of Shaving sandalwood fragrance, probably the most popular fragrance sold by them. It's a truer and straight sandalwood closer in scent to sandalwood essential oil from India. This is a fragrance you won't soon tire of and is great for toning your skin after a traditional wet shave. If you haven't tried this splash, I urge you to add it to your wish list because I think you will be impressed. The Art of Shaving doesn't make a Sandalwood aftershave splash so if you use their soap or cream, this would pair wonderfully. One point of note, the scent on this splash is different than that of the Proraso Sandalwood shaving cream, shaving soap and pre shave cream; I believe the addition of shea butter in those products probably makes it smell different, the splash is a truer rendition of the scent.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003e\u003cstrong\u003e\u003cspan style=\"font-family: arial,helvetica,sans-serif;\"\u003eMade in Italy\u003c\/span\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003e\u003cstrong\u003e\u003cspan style=\"font-family: arial,helvetica,sans-serif;\"\u003eSize:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"font-family: arial,helvetica,sans-serif;\"\u003e 13.5 fl.oz (400 ml)\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Proraso","offers":[{"title":"Default Title","offer_id":706948431890,"sku":"REDSPLASH-Lotion(BARBERSIZE)-Proraso400ml - C4","price":34.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0392\/1301\/files\/prorasosandalwoodAS400_a14ce174-13a1-4aaf-8c8f-3611ba0eb6b8.jpg?v=1710432747"},{"product_id":"blue-jar-proraso-pre-post-cream-aloe-vitamin-e","title":"(Blue Jar) Proraso Pre \u0026 Post Cream - Aloe \u0026 Vitamin E","description":"\u003cp\u003e\u003cstrong\u003eProraso Pre Shave Cream - Aloe \u0026amp; Vitamin E - \u003c\/strong\u003e\u003cstrong\u003eNEW SUPER FORMULA\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e***New Packaging-See photo***\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eProraso BLUE Pre Shave is ideal for sensitive and easily irritated skin, with aloe vera and vitamin E. It helps prevent redness and leaves the skin feeling soft after a shave.  The Proraso NEW SUPER formula is now free of parabens, silicone, and mineral oil and is an upgraded product made with natural ingredients.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eThe history of Proraso products dates back a long way. In 1908, Ludovico Martelli from Florence, Italy founded a cosmetics company under his own name. Then in 1948, his son Piero joined the company and helped launch the Proraso “crema miracolosa” to the Italian public.  This is their new version of the pre shave cream specifically formulated for men with tough beard.  It's a super emollient formula with the extract of sandalwood and shea butter, it will prepare and soften even the more thick and dense beard\u003c\/p\u003e\n\u003cp\u003eHow to use it: Prepare your face and beard but first washing with a great pre shave soap, I recommend Pre shave soap by RazoRock.  Then, in circular motions, rub a generous amount of Proraso pre shave cream into your beard and let it stand for 60-90 second, this will soften and prepare.  After 60-90 seconds have passed I recommend lathering on a great Italian Shaving soap with a shaving brush. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eScent:\u003c\/strong\u003e Aloe \u0026amp; Vitamin E\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 100ml in a glass jar.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMade in Florence, Italy.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Proraso","offers":[{"title":"Default Title","offer_id":32146613928026,"sku":"Proraso BLUE Crema PRE Barba 100mL - C4","price":8.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0392\/1301\/products\/proraso-aloe-vitamin-e-blue-pre-post-shave-cream-100ml-new.jpg?v=1587438515"},{"product_id":"red-balm-proraso-liquid-cream-aftershave-balm-sandalwood-and-shea-oil","title":"(Red Balm) Proraso Liquid Cream Aftershave Balm - Sandalwood and Shea Oil","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"font-size: medium;\"\u003eProraso RED Liquid Cream Aftershave Balm - Sandalwood and Shea Oil -  - NEW BOTTLE\u003cbr\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan size=\"3\" style=\"font-size: medium;\"\u003e\u003cspan style=\"line-height: 22.4px;\"\u003eProraso's aftershave balms are world famous and one of the best selling in the aftershave category at italianbarber.live.  Their formula is light, liquidity and easy absorbed by the skin making it perfect for all season, even in the hot summer months. This red formula is enriched with sandalwood and shea oil and is perfect for coarse beards.  Well priced, very effect and great packaging make these Proraso aftershave balms one of the top value-for-money products you can buy.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003e100ml \/ 3.4oz glass bottle in presentation box.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eProduct of Italy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: medium;\"\u003eNote: This is Italian product sourced from Italy so the packaging may differ from the Proraso typically found in North America.\u003c\/span\u003e\u003c\/p\u003e","brand":"Proraso","offers":[{"title":"Default Title","offer_id":42828198150296,"sku":"Proraso RED Aftershsve BALM 100mL - C4","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0392\/1301\/files\/proraso-red-sandalwood-aftershave-balm.jpg?v=1695784422"}],"url":"https:\/\/www.italianbarber.live\/collections\/manufacturers-proraso.oembed","provider":"ItalianBarber","version":"1.0","type":"link"}